NewAge Media Consulting Services

Meet Our Marketing Gurus

Brian Luke, Senior Partner
With over 20 years of experience in the IT industry in start-ups and larger businesses, Brian has direct experience working with distributors, retailers, solution builders, systems integrators, OEMs, IHVs and ISVs. Brian’s 16 year stretch with Microsoft began in product marketing at a subsidiary. He subsequently worked in a worldwide role where he led an international product management team for Windows, worked extensively with the computer hardware industry and helped define executive communications strategy.

Frank McCravy, Senior Partner
Frank has 15 years of marketing experience. Having led business strategy, market research, and marketing strategy initiatives, Frank has helped clients design, build, and implement solutions to complex business problems across a variety of functions. He has developed and managed execution of Microsoft marketing plans with multi-million dollar budgets, addressing each stage of customer purchase lifecycle from awareness to trial/evaluation and from purchase to loyalty.

We recognize that today’s marketers are faced with the demands of getting more done with fewer resources. Having the right external support is increasingly critical to executing a successful marketing strategy.

Whether you require execution of an end-to-end integrated marketing campaign or targeted content development for a single offering, New Age Media has the resources and marketing expertise to support your project. We understand the needs of the different audiences within an organization and can tailor programs to support a specific customer segment, product, solution or channel partner. We know what is required to provide marketing support on a global or regional basis.

Core Marketing Solutions:

Integrated Marketing Campaigns – Our marketing team supports all aspects of marketing including strategy creation, execution support, project leadership, field communication, SEO, internal and partner readiness.
Content Development – Our deep knowledge of core and emerging technologies comes from direct experience as a customer and channel partner. We can develop a range of product specific collateral across multiple media including SharePoint sites, customer-facing videos and whitepapers.
Creative problem solving – Not all marketing work fits into preset categories. We are not afraid of ambiguity. We look at vast quantities of imperfect information (data, trends, etc.) and distill the most germane elements to develop creative solutions and fresh perspectives.